Throngs of Thongs

Hanky Panky’s 34th annual Sample Sale was a smashing success!

Thong Board at Hanky Panky's 34th Annual Sample Sale

The Thong Board at Hanky Panky’s 34th annual Sample Sale in NYC. Shoppers snapped up their favorite thongs for significantly less than the retail price, choosing from over 60 colors and patterns.

For our customers, it was like being a kid in a candy shop: a gluttonous feast of thongs, panties, bras, camisoles and nighties in more than 60 vibrant colors and patterns on the softest stretch lace, cotton and modal, all for significantly below the retail price. Mothers and daughters, princesses and Riot grrrls, all found treasures to take home. (To sign-up for email notifications about our 2015 Sample Sale, please email us at contact-us@hankypanky.com.)

For the company, the Sample Sale has always been about the customer. Hosting a three-day sample sale in Manhattan’s Chelsea neighborhood is not cheap, especially when you go to the lengths that we do to provide a good customer experience with an organized and well-stocked sales floor manned by knowledgeable staff. So when the prices are this low, you gotta figure the Sample Sale is about more than just dollars and cents. When I asked co-founder and President Gale Epstein about this last year, she said to me: “We really do it for our customers.” This year, co-founder and CEO Lida Orzeck, who worked behind the cash register at the Sample Sale for three days running, told me that our customers’ pleasure in being able to snag more of the lingerie they love was “palpable.” Lida, Gale, our designers and manufacturing staff also value the chance to speak face-to-face with the women who wear Hanky Panky, and hear what they have to say about the product.

For me, an incidental but important benefit of the Sample Sale was bonding with colleagues. Other companies host parties at fancy restaurants or send employees on executive retreats to boost morale and cooperation. Here at Hanky Panky, we all pitch in once a year at the Sample Sale to pick & pack thong orders, restock boyshort bins, advise brides-to-be and their maids on bridal lingerie, and, following our CEO’s lead, work the cash register. By some magic that feels unique to this smaller underwear company, the simple pleasure of a job well done, for our customers and each other, is all we need to keep the pep in our step.

-Clara

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Hanky Panky After Midnight® Now Available in Plus Sizes!

We are so excited to announce the addition of several styles from our Hanky Panky After Midnight® line of ultra-sexy lingerie in plus sizes! New styles include our open-panel cheeky hipster and low rise open-panel thong in black, tulip pink, and leopard print, an open-crotch signature lace teddy with flirty bows and keyholes, and a soft and super-sheer babydoll with matching g-string in our peek-a-boo lace.
Check out the collection below!

Available Now:

Hanky Panky After Midnight® Plus Size Signature Lace Keyhole Open Teddy

Signature Lace Keyhole Open Teddy

Sultry crotchless thong-back teddy with functional satin ribbon ties at the neckline. Available in sizes 1X (16W-18W), 2X (20W-22W), and 3X (24W-26W).

Hanky Panky After Midnight® Plus-size crotchless thong panty

Plus Size Signature Lace Crotchless Thong

Crotchless thong with a scintillating opening that leaves little to the imagination. One-size Plus fits sizes 14-24 (hips measuring 44″-57″ best).

Hanky Panky After Midnight® Plus Size Signature Lace Crotchless Cheeky Hipster

Signature Lace Crotchless Cheeky Hipster

Signature lace crotchless cheeky hipster with an alluring back keyhole and bow, and a scintillating opening that leaves little to the imagination. Available in sizes 1X (16W-18W), 2X (20W-22W), and 3X (24W-26W).

Hanky Panky After Midnight® Plus Sized Peek-a-Boo Lace Babydoll

Peek-a-Boo Lace Babydoll

 Sexy and sheer babydoll nighty features a V-neckline, empire-waist, flared skirt and a satin bow. Comes with matching one-size plus G-string. Available in sizes 1X (16W-18W), 2X (20W-22W), and 3X (24W-26W).

Coming soon:

Leopard Print Plus Size Signature Lace Crotchless Thong

Leopard Print Plus Size Signature Lace Crotchless Thong

Crotchless thong in sexy leopard print. One-size Plus fits sizes 14-24 (hips measuring 44″-57″ best).

Leopard Print Plus Size Signature Lace Crotchless Cheeky Hipster

Leopard Print Plus Size Signature Lace Crotchless Cheeky Hipster

Signature lace crotchless cheeky hipster in sexy leopard print. Available in sizes 1X (16W-18W), 2X (20W-22W), and 3X (24W-26W).

Stay tuned for even more new additions to our Plus Size line over the next month or so.

-Larissa, Senior Designer

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Thong Diary: Any Woman Who Says She Likes Thongs Is Lying


I am sure you hear stories like this all the time but I just wanted to share that we have yet another convert for the World’s Most Comfortable Thong®…

I was talking to a childhood friend and was asking her about her preference between a thong and a boyshort. She argued with me saying things like “Any woman who says they like thongs is lying.” and compared it to a woman who ”prefers heels over flats only instead of heels it’s a string hiked up your crack” to illustrate how uncomfortable she thinks they are. (She has no problem expressing her opinion.)

I insisted I could change her mind…So I gave her a Hanky Panky Low Rise Thong after her impromptu wedding. She texted me yesterday and said she wanted to call and congratulate me because “no one in 31 years had won the thong argument with her but I’ve done it and she is now obsessed!”

-Sarah, Hanky Panky’s Sr. Controller and Financial Analyst

Do you have a Hanky Panky story you’d like to share? Submit it to thongdiary@hankypanky.com. If it is featured in the diary, we will send you a complimentary gift!

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Layering With Lace

Every year, when summer ends and fall begins, women from New York to Minnesota ask themselves the same question: how can I dress warmly without looking like Randy in A Christmas Story (1983)?

Years ago, Gale Epstein, Hanky Panky’s President and Creative Director, taught me the trick of staying warm without bulking up or sacrificing feminine flair: layering with lace. Lace insulates and adds a dressy touch to your favorite fall and winter jackets and sweaters.

Hanky Panky’s Sportwear line began in one of the most venerable periods in fashion history: the 1980s. Says Gale:

Our long sleeved lace tops grew out of the underwear-as-outerwear trend we launched in the mid 1980s. These were camisoles and tops made of lingerie laces that peeked out of the power-suiting jackets women wore to the workplace. They filled a void at the time but the category has now extended to the very casual layering trends of this century.

Hanky Panky’s Fall 2014 collection includes several pieces that are perfect for fall layering, from Signature Lace classics such as the Unlined Cami and Long Sleeved Top, to the three new styles in our Sportswear line:

Long Sleeve Scoop Neck Top in Ariel Lace. Style No. 9BT324. $59 on hankypanky.com.

Long Sleeve Scoop Neck Top in Ariel Lace. Style No. 9BT324. $59 on hankypanky.com.

 Cowl Neck Top in Lyocell with a Leavers Lace front panel. Style No. 48T504. $68 on hankypanky.com.

Cowl Neck Top in Lyocell with a Leavers Lace front panel. Style No. 48T504. $68 on hankypanky.com.
Cardigan in Lyocell with Leavers Lace front panels. Style No. 48J304. $89 on hankypanky.com.

Cardigan in Lyocell with Leavers Lace front panels. (Style No. 48J304. $89 on hankypanky.com.) Leavers Lace is made in Rhode Island on looms designed over 100 years ago, and so retains a hand-made look.

Hanky Panky’s Creative team also pulled together three ensembles to show you how to build “dressed” but comfy outfits this fall, using a few choice layering pieces from Hanky Panky ($48-$89), and your existing wardrobe.

Pink Zoe Long Sleeve Scoop Neck Top in Signature Lace. Style No. 8H4124. $65 on hankypanky.com.

Dress up your favorite black blazer with our Pink Zoe Long Sleeve Scoop Neck Top in Signature Lace (Style No. 8H4124. $65 on hankypanky.com). Shown here with a vintage black wool Ann Taylor jacket and amethyst necklace from Tiffany.

New for Fall 2014! Hanky Panky Cardigan in Lyocell and Leavers Lace panels (Style No. 48J304, $89), over our BARE Scoop Neck Tank in Taupe (Style No. 6J4354).  Available on hankypanky.com.

New for Fall 2014! Hanky Panky Cardigan in Lyocell and Leavers Lace (Style No. 48J304, $89), over our BARE Scoop Neck Tank in Taupe (Style No. 6J4354, $48). Available on hankypanky.com.

Two Signature Lace Classics: Unlined Cami (Style No. 1390L, $48) and Long Sleeve Top (Style Non. 128L).

A customer favorite, our Signature Lace Classic Cami (Style No. 1390L, $48), layers beautifully under jackets, sweaters, button-downs and other tops, including our Signature Lace Long Sleeve Top (Style No. 128L, $48). The Classic Cami is currently available in 17 colors on hankypanky.com, and is an easy way to add a pop of color to your outfit.

-Clara, Larissa, Senior Designer, Carrie & Anna

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Hanky Panky Fall 2014 Inspiration: Grand Bazaar

Hanky Panky Fall 2014

Hanky Panky’s Fall 2014 collection evokes a marketplace at the crossroads of the world. New Signature Lace colors include African Violet , Moroccan Sunset, Turkish Tile, Lotus Pink, Dove Gray, Cappuccino Brown, Nori, Angora Red, Ivy, and Gold. New BARE colors are Mahogany and Crimson.

Stand Out Subtly
The first delivery of Fall pairs the inconspicuous with the bright and bold. Prints include Hunter, a modern camouflage and Wonderfleur, a fiery floral.

A Common Thread
The second delivery of Fall 2014 is inspired by richly patterned textiles. This delivery features Blue Paisley, inspired by hand-woven Kashmiri shawls, and Tapestry, a large-scale floral with a unique and contemporary color palette.

Midnight in Milan
The third delivery of Fall 2014 juxtaposes classic florals and modern geometrics. Prints include Bloom, a rich rose print on a dark ground, and Pink Zoe, a femme chevron in shades of grey and pink.

More is More
The fourth delivery of Fall 2014 (coming mid-September) is unabashedly luxurious. Prints include Roary, a bold and colorful large-scale animal print, and Chinois, a rich print inspired by imperial Chinese embroideries.

-Larissa, Senior Designer

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Made in America

Labor Day is an outgrowth of the late 19th century labor movement, and the first Monday of September retains its central character as a day of national tribute to the contributions that American workers make to the prosperity of our country.

This Labor Day, I found myself thinking of the men and women who cut, sew, test the quality of, and pick and pack Hanky Panky garments in and near our warehouse facility in Hollis, Queens, New York. What are the unique challenges faced by American workers in our domestic apparel manufacturing industry? Well, for starters, finding and keeping a job in your field would be a lot harder today than it was even 20 years ago. According to the U.S. Department of Labor’s Bureau of Labor Statistics, employment in the apparel manufacturing industry declined by more than 80 percent (from about 900,000 to 150,000 jobs) from 1990 to 2011. So the role of companies like Hanky Panky, which has manufactured in New York since 1977, in providing employment for American apparel workers, is more important then ever.

And what challenges do American clothing companies like Hanky Panky face when they commit to making their garments in the United States from materials grown and made here?

For answers, I turned to Nina Myers McCammon, author of 50 States of Style: A Celebration of American Made + American Beauty, a blog that covers the best of American-made consumer goods. Nina has a knack for ferreting out beautiful and useful objects for home and body, as well as the stories behind them. In addition to well-written, informative and stunningly photographed articles on home decor, home improvement, fashion and beauty, 50 States of Style includes interviews with the designers and small business owners who make the products featured in the blog. (See Nina’s recent interview with Hanky Panky’s President & Creative Director, Gale Epstein.) Who better than Nina to give us insight to the challenges and rewards of American apparel manufacturing?

Q: What first got you interested in American-made apparel?

Nina: My time working at Country Living Magazine as a market editor had a huge impact on me and inspired my love of American-made; not just apparel, but accessories, beauty products, and home goods, too. I love meeting with and hearing makers’ personal stories and supporting their mission. I also have to add that the quality of an American-made product tends to be better. I’d rather pay a little bit more for something that I know will last.

Q: Do American consumers really care about where their clothing is made? Do consumers care more now than they used to? What do you think the driving concerns are, from the consumer perspective: product quality, safe working conditions and fair wages for garment workers, environmental compliance, or other?

Nina: I think the average consumer cares more than ever but is conflicted; on the one hand, they want to keep American manufacturing strong in the global economy, but ultimately the best price wins. As we know, a Made in the USA label can mean a higher premium. I’d say most Americans are concerned with creating jobs here, followed closely by fair wages and safe working conditions for garment workers and the environment. I would love for us to get to the point where we care as much about where our clothing comes from as, say, our food. But it’s a growing movement and I believe we’re getting closer. In terms of fair labor, the conditions in some factories are downright shameful, but sadly, since we’re so far-removed from where our clothing is made, it can be easier (not easy: easier) to overlook the conditions in which it was made.

Q: What do you see as the biggest pros to local manufacturing for American clothing designers?

Nina: The ability to develop a close relationship with the workers and families you’re helping to support. The convenience of being able to jump on the phone or simply drive over to your factory to have a conversation in person about what is and isn’t working is invaluable, i.e. quality control.

Q: What are the biggest challenges?

Nina: Unfortunately finding skilled sewers that people can hang on to. Also, scalability since many American designers start out quite small with limited resources. Finally, educating consumers about the benefits of American-made (higher price-tag perhaps, but higher quality).

Q: In your view, which USA-made apparel companies have done the best job of managing these challenges? Of educating the consumer about the pros to buying USA-made?

Nina: Nanette Lepore has been quite outspoken about the importance of manufacturing here and has done a tremendous job rallying annually for Save the Garment Center. And even though Pierrepont Hicks started out as a men’s accessories company, their ambitious roving national pop-up markets (Northern Grade) have brought so much exposure to smaller, quality American brands. They’ve been all over the country, from New York to LA and Minnesota to Austin, and are incredibly supportive of the USA movement.

-Clara

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Design Revolution

The Hanky Panky thong revolutionized the thong market. They did an amazing thing by creating a thong that looks really pretty and is amazingly comfortable.—Hope Greenberg, former Fashion Director of Lucky Magazine

What I loved most about working at the Hanky Panky Panty Bar last winter was hearing what customers had to say about our products. For every five women who stopped by our pop-up store in Grand Central Terminal to tell me that they wear Hanky Panky thongs seven days a week, I met a self-proclaimed Thong Skeptic. “I don’t wear thongs,” she might start out by saying. “What else do you have?”

I sympathize with the Thong Skeptic. The first time I saw a G-string, at a girlfriend’s house in high school, I was shocked to the core. And when I finally recovered 10 years later and bought my first thong—an Italian mesh style made by a Hanky Panky competitor—it was just another, unwelcome lesson in “beauty is pain (or at least mild discomfort).” Like the best evangelists, I was once an unbeliever.

So how could I, in good faith, encourage customers to try our thong? Well, Hanky Panky’s answer to Thong Skepticism is to let the product speak for itself. And to me and the millions of other women who wear Hanky Panky thongs, the message came through loud and clear: this thong really is different from others on the market.

The Hanky Panky Signature Lace Original Rise Thong (Style No. 4811), currently available in 55 colors. Shown here in Pretty in Pink. Also available in Plus and Petite sizes.

The Hanky Panky Signature Lace Original Rise Thong (Style No. 4811), currently available in 55 colors. Shown here in Pretty in Pink. Also available in Plus and Petite sizes.

Let’s address the roots of Thong Skepticism.

First, the “Thongs are something women wear to please men, and I’m not a sex object” argument. The first Hanky Panky thong was made by working women for working women. What better way to encourage the men we work with at the office to hear what we say, instead of just seeing how we look, than to avoid visible panty lines that draw attention to our bottoms? And there is freedom in less fabric. If your thong is as comfortable and well-designed as ours is, it is one less piece of clothing to tug, pull and adjust throughout the day, freeing your mind to focus on your work and other substantive pursuits. Finally, since when are we what we wear? And wasn’t there a sexual revolution in the last 50 years?

Second, the “Thongs are for skinnier women, not me,” argument. The wide, V-shaped waistband of the classic Hanky Panky thong is flattering to women of many shapes and sizes, creating curves where God forgot to endow them and a smooth, hourglass silhouette for us lucky ladies with hips. Our Original Rise Thong fits pant sizes 4-14, and our Plus Size Original Rise Thong fits pant sizes 14-24.

Our Plus Size Original Rise Thong fits pant sizes 14-24, and creates a flattering, hour-glass silhouette on women with curves.

Our Plus Size Original Rise Thong fits pant sizes 14-24, and creates a flattering, hour-glass silhouette on women with curves.

Finally, the “There’s no way a thong can be comfortable” argument. Hanky Panky’s Signature Lace is remarkably soft, not scratchy as lesser-quality laces often are. “It’s like lace butter,” commented one personal shopper.  Our lace has enough elasticity to be truly one size fits most, but doesn’t pinch or bind your skin.

As an experiment, I asked four women in my inner circle, none of whom had previously worn a Hanky Panky thong, and two of whom were Thong Skeptics, to give our Original Rise Thong a try. Here is what they said:

Occasionally, when I’m wearing something fairly tight or slinky, I wear a thong but not once have I found it comfortable. This one was indeed different. At 5’ tall and 101 lbs, I was skeptical about a one size fits all product. Lo and behold, this one fit fine and was immediately comfortable, feeling soft and almost nonexistent. Miracle of miracles! Anonymous, NYC

The Hanky Panky thong is truly, surprisingly comfortable. The beautiful cappuccino color helped to win me over. I’m well on my way to being a convert. —Suzanna, New York City

 At first glance I realized the thong runs “one-size fits all”.  I was skeptical and assumed that there was no way this could work. Happy to say, I was wrong and it was a perfect fit. The visually appealing, soft stretchy lace material lies flat so there are no visible lines to deal with and the side bands are wider so they fall seamlessly on your hips. No rising up nor rolling down with movement. You also avoid that permanent wedgie feeling which is a plus! There is nothing sexy about pulling a thong wedgie, it’s disturbing and quite frankly unsanitary. eeewww. I’m currently wearing my first pair of Hanky Pankys and not once have I had to adjust nor have I secretly wished I was going “commando.” —Happy with Hanky Panky, NYC

If I were going to wear a thong, this is the one I would choose. It was more comfortable than anticipated. —Anne, Fairfield, CT

-Clara

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And The Undie Award for Favorite Thong Goes To . . .

Cotton With a Conscience Original Rise Thong, winner of the 2014 Undie Award for Favorite Thong

Everybody loves a winner! Our Cotton With a Conscience® Original Rise Thong won the 2014 Undie Award for Favorite Thong.

Hanky Panky’s Cotton with a Conscience® Original Rise Thong is the proud winner of the 2014 Undie Award for Favorite Thong.

One or more Hanky Panky thongs or panties have won the Undie Award every year since the award’s inception in 2007:

Year Undie Award Winning Hanky Panky Style
2007 Favorite Thong Signature Lace Thong in Original Rise (4811) and Low Rise (4911)
Favorite Overall Panty Signature Lace Thong in Original Rise (4811) and Low Rise (4911)
2008 Favorite Thong Signature Lace Low Rise Thong (4911)
2009 Favorite Thong Signature Lace Low Rise Thong (4911)
Select Boyshort Signature Lace Boyshort (4812)
2010 Favorite Thong Signature Lace Thong in Original Rise (4811) and Low Rise (4911)
Favorite Boyshort Signature Lace Boyshort (4812)
Favorite G-String Signature Lace G-String (482051)
2011 Favorite Thong Signature Lace Original Rise Thong (4811)
Favorite Boyshort Signature Lace Boyshort (4812)
2012 Favorite Thong Signature Lace Thong in Original Rise (4811) and Low Rise (4911)
Favorite Boyshort Signature Lace Boyshort (4812)
2012 Hall of Fame (see below)
2013 Favorite Bikini Signature Lace V-Kini (482374)
Select Thong Cotton With a Conscience® Original Rise Thong (891801)
2014 Favorite Thong Cotton With a Conscience® Original Rise Thong (891801)

Three styles in Hanky Panky’s Signature Lace collection sit in the Undie Award Hall of Fame, meaning they have won the Undie Award in their category three or more times (and are ineligible for future awards):

Signature Lace Original Rise Thong (Style No. 4811) in Turkish Tile

Our Signature Lace Original Rise Thong (Style No. 4811) was inducted into the Undie Award Hall of Fame in 2012. Shown here in Turkish Tile.

Signature Lace Low Rise Thong (Style No. 4911) in Moroccan Sunset.

Our Signature Lace Low Rise Thong (Style No. 4911) joined the Undie Award Hall of Fame in 2012. Shown here in Moroccan Sunset.

Signature Lace Boyshort (Style No. 4812) in African Violet.

Our Signature Lace Boyshort (Style No. 4812) became a member of the Undie Award Hall of Fame in 2012. Shown here in African Violet.

The Undie Award is awarded each year by consumers, who vote for their favorite bras, bottoms and shapewear at TheUndies.com. This year, more than 30,000 people voted for their favorite underthings. (TheUndies.com is affiliated with HerRoom.com, an online lingerie store that offers a wide selection of brands and expert fit advice. I personally recommend their Know Your Breasts™ Bra Finder, an ingenious online bra fitting tool for those of us who are too busy or shy to bare our chests for in-store measurement.)

If you want to would like to vote for future Undie Awards, you can subscribe to the HerRoom.com email newsletter to be notified when 2015 voting begins, or check back at TheUndies.com next spring.

-Clara

 

 

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The BARE Minimum: Why the Godiva Thong is a Must-Have For Your Wardrobe

Hanky Panky's BARE "Godiva" Hi-Rise thong, in the BARE collection (Style No. 6J1921)

Dancer-model Malorie Bryant in Hanky Panky’s BARE “Godiva” Hi-Rise Thong (Style No. 6J1921), one of two thong rises in the BARE collection.

A panty line is a powerful thing, enough to make or break an outfit no matter how great that outfit looks. Sure, there are already quite a few “invisible” panties out there, but none of them have tapped into two key elements like the Hanky Panky BARE collection: women have curves and different skin tones. Our innovative BARE styles have contours that keep them in place, curing concern of shifting or riding up, while maintaining a sleek, barely-there look beneath clothing. And there’s a “nude” option here for you, whatever your skin tone—from pale Vanilla to deep Mahogany. All of the BARE styles are made from a unique second-skin microfiber knit from Italy that is ultra-lightweight and smooth, disappearing under the clingiest fashions without sacrificing the signature fit, quality and comfort of your favorite Hanky Panky pieces.

The “Godiva” is a high-rise thong sized Small, Medium and Large that sits at the waist and features a 6″ wide waistband. It acts almost like a micro-mini slip, allowing clothing to glide effortlessly over your hips. Truly—what to wear when you want to look BARE®.

BARE Godiva Hi-Rise Thong

The best way to wear this summer’s on-trend maxi dress? With no visible panty line! Our “Godiva” Hi-Rise Thong is invisible under clothes.

"Godiva" Thong w/ High-Waist Skirt

Our BARE “Godiva” Hi-Rise Thong is the perfect accompaniment to a high-waist skirt, like the vintage Betsy Johnson shown here. Carrie, our in-house lettering and graphic artiste, paired her skirt with Hanky Panky’s Bodysuit with Venise (Style No. 488534), to enviable hour-glass effect.

"Godiva" Thong w/ Slip Dress

Carefree summer style requires carefree underwear you can count on not to mar your outfit! Here, Jessica, a finance whiz in our Planning Department, is wearing the BARE “Godiva” Hi-Rise Thong under an American Apparel t-shirt dress, belted at the waist (available at http://store.americanapparel.net/).

 

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Get the Look: Hair + Make-Up by Dyana for L.A.M.B. X Hanky Panky InStyle Ad

L.A.M.B X Hanky Panky advertisement in InStyle magazine, August 2014

L.A.M.B X Hanky Panky advertisement, InStyle magazine, August 2014. Model is wearing the Old School Old English Tank (Style No. 6L4454) and Low Rise Thong (Style No. 6L1054), available at www.HankyPanky.com.

NYC-based hair and make-up artist Dyana Nematallah is the genius behind the gorgeous advertisement for L.A.M.B. X Hanky Panky in the August 2014 issue of InStyle magazine. L.A.M.B. X Hanky Panky is an exclusive design collaboration between Gwen Stefani’s clothing line, L.A.M.B., and Hanky Panky.

Inspiration: Before getting to work, Dyana looked through the L.A.M.B. clothing line, and previous L.A.M.B. design collaborations, for inspiration. “I wanted to capture the edgy, punk rock look and feel of Gwen’s style,” Dyana said, “but with a softened, feminine touch, because this is lingerie after all.”

Get the Hair: Follow these steps to get the loose French braid shown on our model above:

  1. Add height to your normal blow out with a root lifter, such as blowPro® blow up™ root lift concentrate
  2. Use a comb to tease out the hair on the top of your head, and a texture spray for maximum volume (here, Dyana used shu uemura texture wave dry workable spray);
  3. Begin the braid above the center of your forehead, plaiting one-inch strands of hair together as you would for an ordinary French braid, picking up and adding more hair to each of the three strands as you go;
  4. Keep the braid loose, and rough up your hair as you braid, to keep the lift;
  5. Twist and then pin the braid at or just below the crown of your head using a giant bobby pin, letting the unplaited pieces hang down the back of your head.

The Make-Up:

Smokey Eyes: To multiply the Wow power of our model Lauren’s naturally striking eyes, Dyana glued on a double set of false eyelashes and blended black and brown eye shadow on the outside corner of Lauren’s eyelids for a sultry look. “I went for a strong, but not overpowering, look for the eyes,” said Dyana.

Strong Lips: Dyana normally does a very soft lip on Lauren, but for this shoot, in honor of Gwen’s trademark look of platinum blonde hair and retro red lips, Dyana blended a custom bright pink-red shade.

Cheeky Cheeks: Dyana used blush and then lightly brushed a bit of the custom blend lipstick just under Lauren’s cheek bones.

The L.A.M.B. X Hanky Panky collection consists of four groups—Geo and Lambie Camo in Signature Lace, and Old School Old English and Rasta in super-soft jersey—and is currently available at www.hankypanky.com and www.shoplamb.com only. The collection will also be available in select stores at the end of this month. And those in the New York area can catch an in-person sneak peek of two pieces in the collection, the Lambie Camo Retro Cropped Cami (Style No. 4L7914) and Retro Thong (Style No. 4L1924), at the The Museum at FIT’s exhibit, Exposed: A History of Lingerie, running through November 15, 2014.

-Clara

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