In the News

For an inside view on the dynamic duo behind Hanky Panky, check out this recent article on Forbes.com: “How The Women Behind Hanky Panky Launched A Brand That Sells An Average Of One Panty Per Second.”

Hanky Panky signature thongs: "Our entire angle was comfort and colors."

“Our entire angle was comfort and colors,” Gale Epstein, Hanky Panky’s co-founder, Creative Director and President, told Forbes.com.

Of Hanky Panky’s signature thong—the 4811 and it’s little sister, the 4911—co-founder, Creative Director and President Gale Epstein, said:

When we first introduced the thong in 1986 it was considered a very risqué piece. There were thongs out there—not that many—and none of them were comfortable. So our entire angle was comfort and colors. It was still considered a sexy piece for many years, but as pants became tighter and women were concerned about VPL, it became an everyday piece.

For more on women entrepreneurs and luxury lifestyle brands, follow Vivienne Decker on Forbes.com.

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#ThongDiary

We started the Thong Diary in 2008 to collect and share the many touching and often hilarious stories we hear from friends, family, and customers about their Hanky Panky lingerie. From the Thong Diaries, we’ve learned that Hanky Panky has its own small but delightful role to play in women’s married lives, recoveries from divorce and illnessprofessional pursuits, physical fitness, family life, as well as being a staple ingredient in the diet of their beloved canine companions.

We are proud that word-of-mouth has been a big driver of our company’s growth over the past 38 years because that is a testament to the quality of the garments we make. But, as Gale often says, social media is where word-of-mouth happens these days. So at the beginning of the new year, we asked our Instagram and Facebook followers to share their Hanky Panky stories. All of the entries we received were great, but this one by @babeezmomma went straight to our fun-loving hearts:

I was at a Wiz Khalifa concert with my girlfriend and our teenage sons. I had a sundress on and decided I would throw my Hanky Panky on the stage. (Our sons had moved to another area for the concert.) I missed the stage and my underwear landed in the security pit. At the end of the show, I asked the security guard for my underwear back. They were new and I didn’t want them to go to waste. He reluctantly handed them back to me.

Got a story to share? Please email it to thongdiary@hankypanky.com, or post it to your Instagram, Facebook or Twitter account with #ThongDiary. If we publish your story, we’ll send you a free Hanky Panky thong.

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Treat Yourself for Valentine’s Day

Valentine’s Day is a month away, and is great opportunity to treat yourself. Step a little beyond your comfort zone and embrace the sexy beast that you are! Obviously, everyone’s comfort zone is different, so stepping beyond can be as simple as getting your everyday favorite panties in a playful new color or print, or as elaborate as investing in a sultry Hanky Panky After Midnight® ensemble.

Here are a few of our favorite Valentine’s Day picks.

3 of your favorite thongs in a selection of bright and playful colors, packed in an adorable heart-shaped box.

3 of your favorite thongs in a selection of bright and playful colors, packed in an adorable heart-shaped box.

Cheer up your panty drawer with three brightly colored thongs, in your choice of Original Rise or Low Rise. After you remove the thongs, the hot pink heart-shaped box is great for storing costume jewelry, hair ties, or other little trinkets.

Hanky Panky's soft and sheer Peek-A-Boo lace babydoll with a flirty satin bow and matching G-string.

Our soft and sheer Peek-A-Boo lace babydoll with a flirty satin bow and matching G-string.

A babydoll nighty is both flirty and easy to wear. Our Peek-A-Boo lace babydoll is available in Black (sizes S to L and 1X to 3X), Light Ivory (sizes S to L and 1X to 3X), and Red (sizes 1X to 3X only).

Hanky Panky Embroidery Bra, Garter Belt, and Thong

This embroidered bra, garter belt, and thong ensemble is both sultry and elegant.

Our best-selling Embroidery collection is available for Valentine’s Day 2016 in a combination of black, red, and pink and includes an elegant new garter belt. Add black stockings, your favorite LBD and a pair of killer heels, and you’ll feel totally fierce. Bra available in sizes XS (32A/B), S (34A/B), and M (36A/B), thong available in one size (to fit sizes 2-12), garter belt available in sizes S to L, cheeky hipster (not shown) available in sizes XS to L.

Three lace teddies by Hanky Panky After Midnight.

What’s sexier than a lace teddy, trimmed with ribbons?

Feeling frisky? Go all out (literally!) in a super-sexy lace teddy by Hanky Panky After Midnight®. Our Signature Lace Crotchless Teddy is available in Black (sizes S to L and 1X to 3X), Red (sizes S to L and 1X to 3X), Tulip Pink (sizes S to L), and Leopard print (sizes S to L and 1X to 3X). Our Signature Lace Satin Tie Bondage Teddy is available in Black (sizes S to L). Our Hot Dot Back Tie Bodysuit is available in Black (sizes S to L) and Tickled Pink (Sizes S to L).

-Larissa, Senior Designer

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Work Out in BARE

Hanky Panky BARE's ultra-lightweight microfiber knit wicks moisture from your skin, keeping you cool, and the Supima® cotton crotch lining keeps your sensitive areas comfy.

Hanky Panky BARE’s ultra-lightweight microfiber knit wicks moisture from your skin, keeping you cool, and the Supima® cotton crotch lining keeps your sensitive areas comfy.

It’s a new year, schedules have returned to normal, and many people are looking to get back on track or update their fitness goals. (I missed my Friday night yoga class 3 weeks in a row and that first week back was rough!)

This is a great time to update your active wardrobe. Fabulous new fitness clothes can be a great motivation to break a sweat. (And conversely, having nothing appropriate to wear while exercising can be a real disincentive to make it to the gym, street, or studio.)

Hanky Panky BARE Thongs are available in an assortment of basic and fashion colors, as well as leopard print.

Hanky Panky BARE Thongs are available in an assortment of basic and fashion colors, as well as leopard print.

Hanky Panky staffers agree that our BARE collection makes awesome workout undies. The ultra-lightweight patented microfiber knit wicks moisture from your skin, keeping you cool and dry, and the Supima® cotton crotch lining keeps your sensitive areas comfy. And with a wide variety of silhouettes to choose from, g-strings to boyshorts to bodysuits, there’s something for just about every activity.

-Larissa, Senior Designer

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Snuggle Up With Supima® Cotton Sleepwear

Hanky Panky Night Shirt

One of Hanky Panky’s most enduring, best-loved designs is the Supima® Cotton Night Shirt ($68). Available in Bliss Pink, Powder Blue, and White, sizes S, M, and L, on hankypanky.com.

When the winter wind blows, comfortable pajamas are the ultimate luxury.

Many of us reach for heavy flannels when the temperature drops, but in the age of central heating, a fine cotton knit may be a better choice. (Have you ever woken up in the middle of a winter night to throw off your covers because you’re unbearably hot? Yup. That’s what I’m talking about.)

Hanky Panky Supima® Cotton Nightgowns

Hanky Panky Supima® Cotton Nightgowns (left to right): Long sleeve gown in White (also available in Navy) ($106); Nightshirt in Bliss Pink (also available in Powder Blue and White) ($68); Sleeveless gown in White ($73). Available on hankypanky.com.

Hanky Panky cotton sleepwear is made from a medium-weight cotton that is knit from ultra-premium Supima® cotton fibers grown in the American Southwest. The fabric quality makes our cotton sleepwear softer, more lustrous, and less prone to pilling. All that’s left to decide is if you prefer pajamas or a nightgown.

Hanky Panky Supima® Cotton Pajamas

Hanky Panky Supima® Cotton Pajamas (left to right): Long sleeve pajamas in Cranberry ($124), Shorts sleep set in White ($83), and Sleeveless pajamas in Forget Me Not ($110). Available on hankypanky.com.

Clara

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The Art of Gifting Panties

As I rush around finding last minute gifts, I can’t help but think of my mother. She had a gift for finding the right gifts, and made every present special by wrapping it in festive paper and a bow.

Thong 2 packs, exclusively on hankypanky.com

Pretty, practical, and perfectly packaged. “Pillow Box” thong 2 packs, available in Original Rise ($34.99), Low Rise ($34.99), Petite Low Rise ($34.99), and Plus Original Rise ($37.99) , only on hankypanky.com.

With seven children, my mother had plenty of opportunities to hone her gift-giving skills. Just think of all of those birthdays, birthday parties, and holidays!

Signature Lace Boyshort ($29), available in 37 colors, sizes xs to xl, on hankypanky.com.

Out of wrapping paper? No problem. Your hankypanky.com order will arrive wrapped in tissue paper in our shipping box, which is discrete on the outside and wildly colorful on the inside, just like us!

My mother gave gifts that were not only pretty, but practical as well. In my early teens, she often sent me off to my friends’ birthday parties bearing a pretty collection of three or more panties beautifully wrapped.

Keepsake Boxes

Go classic or go home. Our keepsake “hat box” thong three packs pair our newest pretty solids with Penelope, a charming floral print from Resort 2015. Available in Original Rise ($63) and Low Rise ($63), only on hankypanky.com.

As you’d expect, there was a fair amount of giggling and more than a little blushing when the box was unwrapped and opened. But to this day my friends mention these gifts with a smile. Many of them, now mothers themselves, have since adopted my mother’s gift idea.

Bring some pizzazz to the holidays with our single ($20), three ($60), and five ($98) thong packs, available in Original Rise and Low Rise.

Bring some pizzazz to the holidays with our single ($20), three ($60), and five ($98) thong packs, available in Original Rise and Low Rise.

It can be hard to know what even your closest friends or family members have or need, and we make it harder on ourselves trying to guess. Just remember, something pretty and practical always hits the mark, whether it is worn right away or tucked away for a special day.

-Anne, head of ecommerce at Hanky Panky

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Simple Gifts

Simple Gifts, Traditional Shaker Tune, Arranged for Lever or Pedal Harp by Daniel Burton. Jubal Press/Vanderbilt Music edition.

Simple Gifts, Traditional Shaker Tune, Arranged for Lever or Pedal Harp by Daniel Burton.
Jubal Press/Vanderbilt Music edition.

There’s a trend towards achieving simplicity in our lives; reducing the amount of stuff, retaining only what we need and value. There is so much competition for clutter in our space and in our minds that many of us long for the serenity in simplicity.

My design philosophy is to pare a concept to its essence, like a haiku. The company was founded on a simple gift; a lingerie set I made out of embroidered handkerchiefs and gave to Lida for her birthday.

MET Costume Institute_Gift of Gale Epstein

In 1977, I made a bra and panty set from vintage handkerchiefs as a birthday gift for my friend Lida. From this simple gift, our company was born.

After 38 years, Hanky Panky is still a privately owned company, begun and run by Lida and me. We determined early on that it’s important to manufacture in the United States for many reasons, including the ability to offer high quality  products that endure in fashion and function.

So our theme this holiday season is “simple gifts,” inspired by America’s Shaker tradition of simplicity as well as the Shaker song of the same name. Fortunately, we all need underwear and sleepwear, so Hanky Panky is a simple gift – pretty too.

Gale

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The Perfect Gift

Finding just the right gifts for those closest to you can be a real challenge. To make your December easier, we’ve pulled together some ideas for beautiful holiday gifts that will make an impression.

For your sister: Multi-packs of her favorite undies make a welcome gift. If your sister loves Hanky Panky panties, (and who doesn’t?) we have a festive gift option for almost any budget, from $20 for a single thong in a sparkly leopard box, to $615 for an ultra-indulgent 30 pack of thongs in a chic lucite jewelry box, and lots of luxurious options in-between, in sizes from petites to plus.

For your BFF: A top with an assortment of coordinating bottoms make a beautiful present, and will make your BFF feel super put-together when getting dressed in the morning.

Clockwise from Left: Elsa Camisole, (available in sizes XS to XL and 1X to 3X), Retro Lace Thong in Electric Purple (Available in One Size to fit 2-12 and One Size Plus to fit 14 to 24), Retro Lace Thong in Elsa print (Available in One Size to fit 2-12 and One Size Plus to fit 14 to 24), and Retro Lace Thong in Jazzberry (Available in One Size to fit 2-12 and One Size Plus to fit 14 to 24).

Clockwise from left: Elsa Camisole, (available in sizes XS to XL and 1X to 3X), Retro Lace Thong in Electric Purple (Available in One Size to fit 2-12 and One Size Plus to fit 14 to 24), Retro Lace Thong in Elsa print (Available in One Size to fit 2-12 and One Size Plus to fit 14 to 24), and Retro Lace Thong in Jazzberry (Available in One Size to fit 2-12 and One Size Plus to fit 14 to 24).


For your Mom:
Soft sleepwear and Hanky Panky Eau de Parfum make wonderful gifts Moms love.

For your sweetie: Sultry nighties, or a luxurious silk charmeuse robe, trimmed in leavers lace, paired with a sophisticated bralette and side tie panties.

From left: High Shine Babydoll with G-String (available in sizes S to L) and Embroidery Babydoll with G-String (available in sizes S to L).

From left: High Shine Babydoll with G-String (available in sizes S to L) and Embroidery Babydoll with G-String (available in sizes S to L).

Clockwise from left: Lady Catherine Robe (available in sizes P/S & M/L), Silver Leaf Bralette (available in sizes XS to M), and Silver Leaf Side-Tie Bikini (available in sizes S to L).

Clockwise from left: Lady Catherine Robe (available in sizes P/S & M/L), Silver Leaf Bralette (available in sizes XS to M), and Silver Leaf Side-Tie Bikini (available in sizes S to L).

For the friend who has everything: give them the gift of choice with our new Keepsake Gift Card. This lovely gift card tells the story of Hanky Panky’s origins in the form of a simulated vintage embroidered handkerchief, printed on cotton paper, and laser-cut to evoke hem-stitching. Choose an amount, from $25 to $500. If you’re short on time, E-gift cards delivered via email are also available.

The HankyPanky.com Keepsake Gift Card. Choose an amount, from $25 to $500.

The HankyPanky.com Keepsake Gift Card. Choose an amount, from $25 to $500.

-Larissa, Senior Designer

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3 Ways to Wear a Cami

1. Suit Up

Hanky Panky began making lace tops in the mid-1980s, as underpinnings for power suits. Our Signature Lace Classic Camisole is still an easy way to add a touch of femininity to an otherwise buttoned up look.

Hanky Panky Signature Lace Camisole (Style No. 1390L) in Chai ($48 on hankypanky.com). Theory suit jacket.

Hanky Panky Signature Lace Classic Camisole in Chai ($48), worn under a Theory suit jacket. Our Classic Camisole is unlined, but layers beautifully over the Hanky Panky BARE Bodysuit in Taupe (shown here) or Black ($72). Available on hankypanky.com.

Our Classic Camisole is offered in basic colors and seasonal hues, in sizes XS to XL and 1X to 3X. Grab a bunch to bring new life to your work wardrobe.

2. Double Up

I got this idea from a customer at our sample sale, who has been layering her Hanky Panky lace camisoles for years for added coverage. For me, it is all about color play.

Hanky Panky Signature Lace Classic Camisole in Tickled Pink (left) and Sweet Mint (right), layered under an H&M cardigan.

Hanky Panky Signature Lace Classic Camisole in Tickled Pink (left) and Sweet Mint (right), layered under an H&M cardigan.

3. Lay Down

Most of us have a negligee or two buried in our lingerie drawer for a special night, but if you’re like me and prefer something pretty but casual for everyday sleeping and lounging, take a page out of Hanky Panky’s book and pair a Classic Cami with a Signature Lace Boyshort.

Hanky Panky Signature Lace Camisole ($48) and Signature Lace Boyshort ($29) in Lip Gloss. Available on hankypanky.com. Shown here with a vintage Hanky Panky cotton robe.

Hanky Panky Signature Lace Camisole ($48) and Signature Lace Boyshort ($29) in Lip Gloss. Available on hankypanky.com. Shown here with a vintage Hanky Panky cotton robe.

Clara

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A Little Holiday Party Hanky Panky

The holidays are upon us, and our evenings and weekends are filling up with all kinds of events. Since your party wardrobe is probably working overtime this season, here are a few ideas for comfy yet festive holiday ensembles.

A contrasting lace camisole layered under a long sleeve top lends a playful look to a sophisticated (and cozy) all-black ensemble with sparkly accents. Our Signature Lace Classic Camisole is available in sizes XS to XL and 1X to 3X and our Signature Lace Long Sleeve top is available in sizes S to XL and 1X to 3X.

Channel your inner Moira Shearer in a ballet-inspired tulle party ensemble with red satin shoes. Our Mesh Bodysuit is lined in front, and sheer in back, and features an elegant blouson silhouette with mock-halter styling. Available in sizes S to L. Our 14″ Silky Half Slip with lace (available in sizes XS to L) is just long enough to keep you decent under the semi-sheer tulle skirt.

This super-sexy and chic ensemble features a classic Tuxedo-style jacket and strapless sheath dress, spiced up with our Hanky Panky After Midnight® lace and soft elastic harness boudoir accessory (available in one size to fit sizes 2-12) taking the place of more traditional jewelry. Our Silky 30″ Convertible Slip (available in sizes XS to L) is lightweight, smooth and comfortable under a strapless dress, and Chantilly lace pumps echo the lace in the harness.

-Larissa, Senior Designer

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