Hanky Panky Named Best in E-commerce Marketing for 2012!

Hanky Panky shipping box, ready to be sealed up and shipped.

Hanky Panky shipping box in our Hollis, Queens, New York warehouse, ready to be sealed up and shipped.

I’m thrilled to share that Hanky Panky has been declared WINNER in the Best Marketing Campaign category of the online retailing awards program at www.e-commerce-awards.com. It’s billed as ” the Oscars of online commerce” and we were selected for our new e-commerce shipping box which displays a colorful splash of Hanky Panky on the inside but discreet plain brown wrapper outside.

It developed from an idea planted by Lisa from Accurate Box Company, a second-generation box manufacturer in New Jersey and our graphics department had a grand time designing this award-winning box.

The Discreet Exterior of the Hanky Panky Shipping Box

The discreet exterior of the Hanky Panky shipping box

Opening the Hanky Panky shipping box reveals an explosion of color!

Opening the Hanky Panky shipping box reveals an explosion of color!

–Gale Epstein, President & Creative Director

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About Hanky Panky

Over 30 years ago, in 1977, designer Gale Epstein created a hand-made lingerie set for her friend, Lida Orzeck, crafted out of embroidered handkerchiefs. The original designs were the inspiration for the company name, Hanky Panky. Blending traditional with modern glam looks, Hanky Panky is a fashion favorite of countless celebrities.
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